• Reveal or Conceal? Signaling Strategies for Building Legitimacy in Cleantech Firms 

      Bjørnåli, Ekaterina S.; Giones, Ferran; Billström, Anders (Journal article; Peer reviewed, 2017)
      New entrants in technology-intense industries are in a race to build legitimacy in order to compete with established players. Legitimacy has been identified as a driver of venture survival and growth; it helps mitigate ...